Speaker: Greg Notess
His talk summarizes points from his Computers in Libraries articles on the same topic, so go find them if you want more details than what I provide.
It takes time to find the right query/database, and to determine the best terminology to use in order to find what you are seeking. Keystroke economy makes searching faster, like the old OCLC FirstSearch 3-2-2-1 searching. Web searching relevancy is optimized by using only a few unique words rather than long queries. Do spell checking through a web search and then take that back into a reference database. Search suggestions on major search engines help with the spelling problem, and the suggestions are ranked based on the frequency with which they are searched, but they require you to type slowly to use them effectively and increase your search speed. Copy and paste can be enhanced through browser plugins or bookmarklets that allow for searching based on selected text.
The search terms matter. Depending on the source, average query length searches using unique terms perform better over common search terms or long queries. Use multiple databases because it’s fun, you’re a librarian, and there is a lack of overlap between data sources.
Search switching is not good for quick look-ups, but it can be helpful with hard to find answers that require in-depth query. We have a sense that federated searching should be able to do this, but some resources are better searched in their native interfaces in order to find relevant sources. There are several sites that make it easy to switch between web search engines using the same query, including a nifty site that will allow you to easily switch between the various satellite mapping sources for any location you choose.
I must install the Customize Google Firefox plugin. (It’s also available for IE7, but why would you want to use IE7, anyway?)