ER&L 2014 — Beyond COUNTER: The changing definition of “usage” in an open access economy

Speakers: Kathy Perry (VIVA), Melissa Blaney (American Chemical Society), and Nan Butkovitch (Pennsylvania State University)

In 1998, ICOLC created guidelines for delivering usage information, and they have endorsed COUNTER and SUSHI. COUNTER works because all the players are involved and agree to reasonable timeframes.

COUNTER Code of Practice 4 now recognizes media and tracking of use through mobile devices.

PIRUS (Publisher and Institutional Repository Usage Statistics) is the next step, but they are going to drop the term and incorporate it as an optional report in COUNTER (Article Report 1). There is a code of practice and guidelines on the website.

Usage Factor metric as a tool for assessing journals that aren’t covered by impact factor. It won’t be comparable across subject groups because they are measuring different things.

If your publishers are not COUNTER compliant, ask them to do it.

ACS chose to go to COUNTER 4 in part because it covers all formats. They like being able to highlight usage of gold open access titles and denials due to lack of license. They also appreciated the requirement for the ability to provide JR5, which reports usage by year of publication.

Big increases in search can also mean that people aren’t finding what they want.

ACS notes that users are increasingly coming from Google, Mendeley, and other indexing sources, rather than the publisher’s site itself.

They hear a lot that users want platforms that allow sharing and collaborating across disciplines and institutions. Authors are wanting to measure the impact of their work in traditional and new ways.

Science librarian suggests using citation reports to expand upon the assessment of usage reports. If you have time for that sort of thing and only care about journals that are covered by ISI.

Chemistry authors have been resistant to open access publishing, particularly if they think they can make money off of a patent, etc. She thinks it will be useful to have OA article usage information, but needs to be put in the context of how many OA articles there are available.

What you want to measure in usage can determine your sources. Every measurement method has bias. Multiple usage measurements can have duplication. A new metric is just around the corner.